Daily Archives: April 5, 2016

Tips from an Accidental Entrepreneur

Lady waiting on subway station platform.

Have you ever reinvented yourself? Maybe you left your job, got laid off, started a business, changed careers, or decided to pick up and move to another part of the country. I’ve done all of those – several times. What I’ve discovered is that you’re never too old to try something new.

I started out in International Banking at a bank on Wall Street with hopes of climbing the corporate ladder. After our kids were born, my priorities shifted, as did our location. We were relocated several times. I then decided to go into teaching. I soon discovered that schools are not designed for creative, outside-the-box students – or teachers. I left after one year.

That’s when I became an “accidental entrepreneur.” I started my first business in 1995 and the second one a few years later. Both involved working with creative and talented kids. I didn’t know anything about starting a business (They didn’t teach this in my MBA program!) but I knew I could help these kids. I had no road map and there were no online resources like you have today.

So, I created my own system. It worked and got them where they needed to be in a short amount of time. Whether it was academic improvement, keeping them off of meds, or improving their stage performance, the results were amazing. No one was doing anything like either business. I found my niche.

Tip #1: Clarity + confidence = clients + cash

I believe the reason that my third business, Rock the Next Stage, took longer was because I lacked clarity. I tried to combine the three businesses into one and no one got it. Once I focused mainly on the drum therapy piece, things began to open up. Like my other businesses, it’s definitely different!

Tip #2: If you’re not clear on WHAT you offer, WHO your target market is, or what your WHY is, be prepared for a rough ride.

Female singer on stage

The next stage

As I was sitting in a meeting yesterday pitching drumming classes for seniors, I couldn’t help but notice the irony. I used to host monthly rock concerts for teens in this building, which featured young, local bands. I found, groomed, booked, and promoted the bands. I also acted as the stage manager and MC. The Teen Band Night program faded to black a few years ago. I said a teary goodbye and exited stage right.

Now, here I was pitching a different musical experience for a much different audience. At this meeting I was told that a “senior” is anyone who is 55 and older. Noooo! How did this happen?! Me?! A “senior”?! I’m not ready to retire!

I made this quick promo video to explain how I feel about that. You’re never old to start over, do what you love, and even start a business! And you’re definitely never too old to rock!

If you’d like help rocking YOUR next stage, snag your complimentary strategy session and let’s chat!

Have you reinvented yourself? Feel free to comment below!

View More: http://em-grey.pass.us/new-years-mini-sessions-dori-web-optimizedDori Staehle, MBA lives in the Raleigh, NC area and is the Chief Encouragement Officer and Rhythm Maker at Rock the Next Stage. She offers transformation through rhythm, coaching, and motivational speaking. Dori offers drum therapy, drum healing, and fun group drumming activities and events. She’s also the best-selling author of Find Your Divine Rhythm: A Creative’s Success Formula and she plays percussion with the rockin’ band at New Horizons Fellowship. For more information or to book Dori, click here.