It’s not luck. Moving forward often takes some conscious effort. If you’re trying to move your business, talent, career, ministry, or your life forward, you need to find your groove.
When I was trying to bounce back after my accident and again when the pandemic hit, I had to find ways to get my groove back. One year ago this weekend, I played percussion with bands for the very last time.
I played a St. Patrick’s Day gig with a cover band in a nearly empty wine bar (above photo). Everyone was hunkering down at that point. I then played that Sunday with a church band. Yes, I guess you could call that “the Sinners and Saints tour.” Lol!
Pivoting and possibilities
I was determined not to let my “beat” fade away and let the pandemic steal my joy. I know I needed to do things differently. As you may know, I pivoted quickly and took everything online. This enabled me to cross geographical borders and reach people across the country and across the globe.
This didn’t happen magically. No shamrocks, leprechauns, or luck of the Irish. I just listened – and paid attention. I first listened to God who told me to “just drum.” I did more videos and educational posts. I continued to post on Facebook but noticed that engagement was way down. So, I began posting more on LinkedIn. People began sharing my posts. And I didn’t even ask! They caught my groove and my vibe. And I now have clients and fans from Canada and the UK!
If you really want to crank things up…
Here are more tips from Evan Staehle, with Staehle Media. Yes, we’re related (He’s my son.). He helps people gain more visibility with video and content creation and helps with podcasts as well.
“Speak your audience’s language. Avoid industry jargon.
Create content that is relevant. Focus on addressing and solving your audience’s unique pain points.
Avoid the “spray and pray” method. Create a long-term content strategy with concrete goals.
Get on camera! Video is one of the best ways to connect with your audience and let them see the real you.”
Follow Evan on LinkedIn for more great tips and reach out if you need any help in these areas!
Here’s a quick video that illustrates how finding your groove can give you more clarity and confidence – and clients, fans, or followers!
Need help finding your groove? Let’s chat! Click this link to my calendar and snag a free, 30-min. call via Zoom, phone (US only), or Google Meet. No obligation. This is just a “getting to know you call.”
Dori Staehle, MBA is from the Raleigh, NC area and is a certified drum therapist, percussionist, mentor, ADHD specialist, Toca percussion artist, and owner of Next Stage Drumming. Dori is also an inspirational speaker and author. She is able to work virtually with individuals and groups all over the world.