Tag Archives: creative professionals

Profits and Priorities

Often when entrepreneurs and creatives do their taxes, it can be a real shock. You might have looked at the final numbers and screamed at your accountant: “What?! All that work and that’s all I made?!”

You may be wondering about your ROI (return on investment) on all the time and money you’ve spent on your business or creative career. You might also be thinking that you need to let something go or maybe it’s time to switch things up. Yes, it’s important to keep on top of your financials so there are no surprises but maybe you’re just stretched too thin. Maybe you’re wondering if you’re making a difference.

I’ve sunk a lot of time and money into my two businesses Rock the Next Stage and Next Stage Drumming over the past several years. Much of what I know I’ve taught myself and done solo, from all my YouTube videos to social media, to my newsletter, blog posts, website pages, and branded memes. I’ve written several E-books, have a book on Amazon, and I wrote and filmed a 6-week video series for musicians. I’ve got two Facebook pages, two Facebook groups, and multiple social media accounts (I also run Next Stage Entertainment.) And then, there’s my podcast which was a huge learning curve. Coaching gurus tell you you need to do all this and you need to hustle.

Is all this really necessary? Is it what’s really important? Actually, busy isn’t always better. It often takes a crisis or a change in circumstance to drive this point home. Seven years ago, my accident was my wake-up call. This year, it was the sudden death of a drummer friend and my in-laws’ decline in health. My in-laws moved here from New York last week and now live in an assisted living facility nearby. I’d like to be able to spend time with them.

These events have really caused me to re-think my life and my businesses. I bounced back from my accident but then added too much activity. If you’re too busy, you can’t hear God and you waste time chasing bright, shiny things. I lost sight of my mission to help others rise up, heal, and discover their God-given purpose. This was supposed to be the basis of book #2…but I haven’t had the time to finish it.

I think it’s time to slow down a bit and take some things off my plate. The first thing that needs to go is my podcast. This has been a very difficult decision but it’s the one that makes the most sense. This will free up more time for what’s important. It’s not good to work 6 or 7 days a week with no vacations and to think about work 24/7. That’s a recipe for burnout! With age comes wisdom. And different priorities.

Life’s short. You might as well enjoy it.

What do you need to let go of or do differently?

Take a look at how you’re spending your time or what you’re worrying about. What do you need to let go of? What’s really important to you? Feel free to comment below or reach out if you’d like to chat! You can snag a slot on my calendar here.

Dori Staehle, MBA lives in the Raleigh, NC area and is the Founder & CEO (Chief Encouragement Officer) at Rock the Next Stage. She is a coach, a speaker, and a drum chick who helps adults and teens rise up and rock the next stage of their lives. Dori is also a best-selling author with an amazing bounce-back story. To contact Dori for bookings, click here.